‘Trains and Buttered Toast’ by John Betjemann

9 May, 2013 by Victoria Love

Edited by Stephen Games. Hodder, 2007.

Trains and Buttered Toast by Stephen Games & John Betjeman, 2007.

Fig. K – Trains and Buttered Toast by Stephen Games & John Betjeman, 2007. ( www.hodder.co.uk)

The nostalgic values of this book cover are hard to ignore. This book is an edited work of the radio broadcasts from John Betjeman, given between 1930 and 1950. A steam train enthusiast and passionate about restoring Britain after the Second World War, the content of this book is well matched to the cover.

To The Dales poster by London and North Eastern Railway, n.d. Artwork by Duff Tollemache (1859-1936).

Fig. L To The Dales poster by London and North Eastern Railway, n.d. Artwork by Duff Tollemache (1859-1936).
( www.travelpostersonline.com)

Instead of commissioning new cover art in mimicry of a 1930s railway poster, the designer of this cover has appropriated the genuine article, cleaned it up and applied sensitive and timely typography. By setting the title in Gill Sans, he has used a face which was intentionally created for use on L.N.E.R’s posters in the 1930s and was also influenced by Johnston; the typeface designed for the London Underground.

The result is heart-warming, ‘Jam and Jerusalem’ nostalgia that is both efficient and exact in its design origins.


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