This Way Up is a consultancy company for brands that want to launch and grow on Amazon. With the launch of the new The Lord of the Rings series - The Rings of Power - This Way Up released a video to demonstrate their expert knowledge on Amazon's marketing strategies.
I was given the script and tasked with bringing the talking head footage to life with engaging and humorous motion graphics, while emphasising key information. I created an initial storyboard, sourced sound effects, background music and produced graphics and animations to create the final video for launch on This Way Up's social channels. The video is part of an ongoing series entitled, "The Up Side".